The Habueno Project
Habueno was born from simple idea: to provide cigar lovers the ability to monitor their cigars remotely and to evaluate their humidification choices over time, thanks to innovative but easy-to-use technologies.
Our main objective, therefore, is not only to offer an accurate monitoring system, but instead to propose a new way of monitoring humidification and conservation of our cigars that is at the same time, easy, efficient and safe.
Moved by passion, both for cigars and for technological innovation, we put the end user, the cigar lover, at the center of our project, to achieve something useful and tuned to real needs.
The TECH START-UP who is in charge of the project
HWA was founded in 2014 as a spin-off of the Mediterranean University of Reggio Calabria.
Our team is composed of a group of engineers and entrepreneurs experienced in electronic and computer design with a wealth of knowledge and know-how gained through years of experience in university and business.
Our mission, a common and founding objective, to use the continuous emergence of new technologies to create intelligent electronic and computer systems accessible to all, capable of responding to old and new daily needs and disseminated in an innovative way without sacrificing usability and accessibility.
The new developments in IoT (Internet of Things) and embedded systems allow us, today, to rethink even the most standardized and daily activities, giving us the possibility to imagine simpler processes, based on powerful, interconnected technology and, above all, within everyone’s reach.
Technology-centric design for people
Microcontollers, IoT systems, embedded computing: just some of the possible satellites that gravitate around our reference paradigm.
The new technologies represent, for the HWA team, above all thanks to the direct contamination – as a spin-off of the Mediterranean University – with research in the technological field, emerging possibilities within an increasingly varied global research and innovation context. These interesting opportunities, however, acquire a true contextual meaning only if compared to a specific design vision, only gravitating around a specific paradigm, true added value of the HWA project: the Human-centered Design.
Human-centered design (HCD) is an approach to the development of interactive systems that serves as objectives, usefulness and usability, focusing on users, their needs and their attitudes. The result of using this approach is the possibility of increasing user satisfaction, accessibility of products and their effective efficiency.
Products such as HABUENO or SenseaMe, another project developed by our team, are examples of how technological innovation can and must go hand in hand with a user-oriented design, attentive to the purposes of use and, therefore, to individuals.